How important URL is for Search Engine Optimization?

Chane04

New Member
Is URL important in terms of SEO? What are the criteria for selecting a right URL which can be SEO friendly?<br />
 

AjayKumarSingh

New Member
URL plays a very important role in SEO. Before you launch your website you must give time to think for a suitable URL which matches with your business and also good for SEO.

There are many rules to follow to get a good URL which will be SEO friendly.

1. The URL must contain the main keyword. A website containing the main keyword has higher chances of getting higher ranks on Google, MSN, Yahoo and other search engines.

Example If we have to get an URL for a Web Design related website then we must get URL with Web Design in it. Prefixing/suffixing with another relevant keyword might be a good idea.

2. Main keyword must be in the URL

3. URL shall not be too long. There is no rule for how many characters we can have in the URL. It is depends on common sense.

YouDoNotWantToHaveAnURLLikeThisForYourBusiness.com is certainly not a good URL.

4. If possible keep the Main keyword in the beginning of URL

E.g. WebDesignExperts.com is better than ExpertWebDesign.com

5. If your business is focused to certain countries then you must get country level domains rather than relying on .com provided that .com is not available. Still most of people prefer to have .com domain even if their business is focused on a specific country. As per my observation a country level domain is much more powerful than .com domain.

6. If plain URLs are not available then try to get URLs with hyphen in it

E.g. Web-Design-Experts.com. However don?t add more than 1 or 2 hyphens in URL
 

PaulR

New Member
It is pritty important but just look at websites like ebay yahoo they dont have any key words in their url.The main the thing is to get traffic to your sites and people kno where you are
 
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