Whats it called when.....

mayreindeer

New Member
What is it called when you buy a handful of domain and put the exact same site/content up on each.....there is another term for it besides duplicate content.

Why is this bad in the eyes of Google?

The reason I ask is there is an auto dealer we build websites for and he has the same exact content on a few domains. So I must persuade them not to do this. Why not refer directly to Google?

Quote: Quality guidelines - specific guidelines
http://www.google.com/support/webmasters/bin/answer.py?hl=en&answer=35769

Avoid hidden text or hidden links.

Don't use cloaking or sneaky redirects.

Don't send automated queries to Google.

Don't load pages with irrelevant keywords.

Don't create multiple pages, subdomains, or domains with substantially duplicate content.

Don't create pages with malicious behavior, such as phishing or installing viruses, trojans, or other badware.

Avoid "doorway" pages created just for search engines, or other "cookie cutter" approaches such as affiliate programs with little or no original content.

If your site participates in an affiliate program, make sure that your site adds value. Provide unique and relevant content that gives users a reason to visit your site first. If he feels the need to own the extra domains, have him put a 301 permanent redirect on them. Quote: Originally Posted by rookiethomas Why is this bad in the eyes of Google? Because years ago, you could build a single website, point 100 domains at it, and get small amounts of traffic from each one as if it were a separate site, and get a lot of traffic. At one time back when this was rampant, you could search for certain terms and find the same content repeated 3 or more times on the first page of google, that all went to the same page.

Google corrected this for quality reasons, and it certainly doesn't work today. As Cricket mentioned, the 301 is the best solution to avoid a penalty. Google will no index duplicate websites so 301 redirects are the way forward
 
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