VesDessMEaf
New Member
Hi all....
We all have heard about redirect pages on websites.....but what is the effect of these redirect pages on SEO? Does they help in better rankings ? you're not being very specific with your question. If you have a site that is on an old respected domain and 301 it to a new domain the new domain will gain its valued respect but wont gain the relevancy for the former domain.
as far as creating a redirect for affiliate links, these links suck up PR even if they are nofollowed. When you nofollow a link, it doesn't redistribute the PR, its much better to link to well done review / sales pages within a site and then put a few well done redirect links on that page. Yes, what addaminsane said. Even a 301 redirect will not pass all of your previously obtained PageRank. It will pass some of it though. Matt Cutts Interviewed by Eric Enge
http://www.stonetemple.com/articles/...s-012510.shtml
Quote: Eric Enge: Let’s talk a little bit about the impact on PageRank, crawling and indexing of some of the basic tools out there. Let’s start with our favorite 301 Redirects.
Matt Cutts: Typically, the 301 Redirect would pass PageRank. It can be a very useful tool to migrate between pages on a site, or even migrate between sites. Lots of people use it, and it seems to work relatively well, as its effects go into place pretty quickly. I used it myself when I tried going from mattcutts.com to dullest.com, and that transition went perfectly well. My own testing has shown that it's been pretty successful. In fact, if you do site:dullest.com right now, I don't get any pages. All the pages have migrated from dullest.com over to mattcutts.com. At least for me, the 301 does work the way that I would expect it to. All the pages of interest make it over to the new site if you are doing a page by page migration, so it can be a powerful tool in your arsenal.
Eric Enge: Let’s say you move from one domain to another and you write yourself a nice little statement that basically instructs the search engine and, any user agent on how to remap from one domain to the other. In a scenario like this, is there some loss in PageRank that can take place simply because the user who originally implemented a link to the site didn't link to it on the new domain?
Matt Cutts: That's a good question, and I am not 100 percent sure about the answer. I can certainly see how there could be some loss of PageRank. I am not 100 percent sure whether the crawling and indexing team has implemented that sort of natural PageRank decay, so I will have to go and check on that specific case. (Note: in a follow on email, Matt confirmed that this is in fact the case. There is some loss of PR through a 301). Quote: Originally Posted by Cricket Matt Cutts Interviewed by Eric Enge
http://www.stonetemple.com/articles/...s-012510.shtml Nice share.
So that means 301 redirection works perfectly and hands over PR and value of previous site. But i think that's the case only when the home page is also redirected to the new page.
What if i only redirect a single page?
Like if i get a 301 redirection from a page from wikipedia.org will that make my site better value? Are you certain you read that entire interview, especially the part I quoted?
Quote: Matt Cutts: That's a good question, and I am not 100 percent sure about the answer. I can certainly see how there could be some loss of PageRank. I am not 100 percent sure whether the crawling and indexing team has implemented that sort of natural PageRank decay, so I will have to go and check on that specific case. (Note: in a follow on email, Matt confirmed that this is in fact the case. There is some loss of PR through a 301). Quote: Originally Posted by webmasterforums Nice share.
So that means 301 redirection works perfectly and hands over PR and value of previous site. But i think that's the case only when the home page is also redirected to the new page.
What if i only redirect a single page?
Like if i get a 301 redirection from a page from wikipedia.org will that make my site better value? a very good example from my experience of this happened recently in the online poker affiliate niche. Bonus*$%##!.com was one of the biggest authority sites on pokerbonuses and was a very old, respected domain. Recently, they redirected their entire site to pokerbonuses.com for more commercial search value.
Now, pokerbonuses.com ranks just as well as bonus*$%##!.com did, even better for those moneymaking terms. Also, if you "google" "bonus *$%##!", then pokerbonuses.com shows up as number one over some other exact match domains. Therefore, the new domain (pokerbonuses.com) has gained the value of the previous domain (bonus*$%##!.com). this is been an old issue before.. redirects can cause declined or loss of rankings, PR and even backlinks.. which is pretty normal..
to get all things right.. you have to help SEs to recognize the redirection, by building some quality links.. Right, so the best thing you could do here would be to swap it in and maintain the old URL for the new item. That's about the only way I know of to totally salvage all the PR. Good find Cricket! i did 301 redirects on just a few of my pages recently, mostly because i wanted a better url name for a specific page (because of the keywords in the url trail - something i didn't really know about when i set up the site all those years ago) and it did indeed move up in the ranking. so any loss in pr with the 301 was more than compensated with the keyword-richer url. of course i was also doing a bit of deep link building at the same time for the newer url.
interesting with the cutts interview which i'd read and seen before in several places, that he doesn't exactly answer the question about the page rank and the page level 301 directs. of course we are splitting hairs, but saying "typically the 301 would pass page rank" doesn't really tell us How Much of the original page rank gets passed on. only his engineers know for sure - he goes on to say it works well, yeah to redirect all the pages, "to migrate" etc that's just technical and doesn't answer about how much, what % of page rank gets passed. and i doubt they would ever tell us....i assume it's pretty substantial % but have no idea how it has been tested by others.
later he says and confirms that there's a loss of pr when you 301 a whole domain - i assume he's just talking there about the whole domain redirect. Quote: Originally Posted by michaelj72 i did 301 redirects on just a few of my pages recently, mostly because i wanted a better url name for a specific page (because of the keywords in the url trail - something i didn't really know about when i set up the site all those years ago) and it did indeed move up in the ranking. so any loss in pr with the 301 was more than compensated with the keyword-richer url. of course i was also doing a bit of deep link building at the same time for the newer url.
interesting with the cutts interview which i'd read and seen before in several places, that he doesn't exactly answer the question about the page rank and the page level 301 directs. of course we are splitting hairs, but saying "typically the 301 would pass page rank" doesn't really tell us How Much of the original page rank gets passed on. only his engineers know for sure - he goes on to say it works well, yeah to redirect all the pages, "to migrate" etc that's just technical and doesn't answer about how much, what % of page rank gets passed. and i doubt they would ever tell us....i assume it's pretty substantial % but have no idea how it has been tested by others.
later he says and confirms that there's a loss of pr when you 301 a whole domain - i assume he's just talking there about the whole domain redirect. Even if you were to test it now they would probably change it again soon the fact remains, our options are limited here and when maintaining an old URL (or URL structure) isn't an option, a 301 redirect is best method at this time. The use of redirection pages in a way that is intended to be used is the best way for SEO. It's too risky to use in any way based on their search engines.
We all have heard about redirect pages on websites.....but what is the effect of these redirect pages on SEO? Does they help in better rankings ? you're not being very specific with your question. If you have a site that is on an old respected domain and 301 it to a new domain the new domain will gain its valued respect but wont gain the relevancy for the former domain.
as far as creating a redirect for affiliate links, these links suck up PR even if they are nofollowed. When you nofollow a link, it doesn't redistribute the PR, its much better to link to well done review / sales pages within a site and then put a few well done redirect links on that page. Yes, what addaminsane said. Even a 301 redirect will not pass all of your previously obtained PageRank. It will pass some of it though. Matt Cutts Interviewed by Eric Enge
http://www.stonetemple.com/articles/...s-012510.shtml
Quote: Eric Enge: Let’s talk a little bit about the impact on PageRank, crawling and indexing of some of the basic tools out there. Let’s start with our favorite 301 Redirects.
Matt Cutts: Typically, the 301 Redirect would pass PageRank. It can be a very useful tool to migrate between pages on a site, or even migrate between sites. Lots of people use it, and it seems to work relatively well, as its effects go into place pretty quickly. I used it myself when I tried going from mattcutts.com to dullest.com, and that transition went perfectly well. My own testing has shown that it's been pretty successful. In fact, if you do site:dullest.com right now, I don't get any pages. All the pages have migrated from dullest.com over to mattcutts.com. At least for me, the 301 does work the way that I would expect it to. All the pages of interest make it over to the new site if you are doing a page by page migration, so it can be a powerful tool in your arsenal.
Eric Enge: Let’s say you move from one domain to another and you write yourself a nice little statement that basically instructs the search engine and, any user agent on how to remap from one domain to the other. In a scenario like this, is there some loss in PageRank that can take place simply because the user who originally implemented a link to the site didn't link to it on the new domain?
Matt Cutts: That's a good question, and I am not 100 percent sure about the answer. I can certainly see how there could be some loss of PageRank. I am not 100 percent sure whether the crawling and indexing team has implemented that sort of natural PageRank decay, so I will have to go and check on that specific case. (Note: in a follow on email, Matt confirmed that this is in fact the case. There is some loss of PR through a 301). Quote: Originally Posted by Cricket Matt Cutts Interviewed by Eric Enge
http://www.stonetemple.com/articles/...s-012510.shtml Nice share.
So that means 301 redirection works perfectly and hands over PR and value of previous site. But i think that's the case only when the home page is also redirected to the new page.
What if i only redirect a single page?
Like if i get a 301 redirection from a page from wikipedia.org will that make my site better value? Are you certain you read that entire interview, especially the part I quoted?
Quote: Matt Cutts: That's a good question, and I am not 100 percent sure about the answer. I can certainly see how there could be some loss of PageRank. I am not 100 percent sure whether the crawling and indexing team has implemented that sort of natural PageRank decay, so I will have to go and check on that specific case. (Note: in a follow on email, Matt confirmed that this is in fact the case. There is some loss of PR through a 301). Quote: Originally Posted by webmasterforums Nice share.
So that means 301 redirection works perfectly and hands over PR and value of previous site. But i think that's the case only when the home page is also redirected to the new page.
What if i only redirect a single page?
Like if i get a 301 redirection from a page from wikipedia.org will that make my site better value? a very good example from my experience of this happened recently in the online poker affiliate niche. Bonus*$%##!.com was one of the biggest authority sites on pokerbonuses and was a very old, respected domain. Recently, they redirected their entire site to pokerbonuses.com for more commercial search value.
Now, pokerbonuses.com ranks just as well as bonus*$%##!.com did, even better for those moneymaking terms. Also, if you "google" "bonus *$%##!", then pokerbonuses.com shows up as number one over some other exact match domains. Therefore, the new domain (pokerbonuses.com) has gained the value of the previous domain (bonus*$%##!.com). this is been an old issue before.. redirects can cause declined or loss of rankings, PR and even backlinks.. which is pretty normal..
to get all things right.. you have to help SEs to recognize the redirection, by building some quality links.. Right, so the best thing you could do here would be to swap it in and maintain the old URL for the new item. That's about the only way I know of to totally salvage all the PR. Good find Cricket! i did 301 redirects on just a few of my pages recently, mostly because i wanted a better url name for a specific page (because of the keywords in the url trail - something i didn't really know about when i set up the site all those years ago) and it did indeed move up in the ranking. so any loss in pr with the 301 was more than compensated with the keyword-richer url. of course i was also doing a bit of deep link building at the same time for the newer url.
interesting with the cutts interview which i'd read and seen before in several places, that he doesn't exactly answer the question about the page rank and the page level 301 directs. of course we are splitting hairs, but saying "typically the 301 would pass page rank" doesn't really tell us How Much of the original page rank gets passed on. only his engineers know for sure - he goes on to say it works well, yeah to redirect all the pages, "to migrate" etc that's just technical and doesn't answer about how much, what % of page rank gets passed. and i doubt they would ever tell us....i assume it's pretty substantial % but have no idea how it has been tested by others.
later he says and confirms that there's a loss of pr when you 301 a whole domain - i assume he's just talking there about the whole domain redirect. Quote: Originally Posted by michaelj72 i did 301 redirects on just a few of my pages recently, mostly because i wanted a better url name for a specific page (because of the keywords in the url trail - something i didn't really know about when i set up the site all those years ago) and it did indeed move up in the ranking. so any loss in pr with the 301 was more than compensated with the keyword-richer url. of course i was also doing a bit of deep link building at the same time for the newer url.
interesting with the cutts interview which i'd read and seen before in several places, that he doesn't exactly answer the question about the page rank and the page level 301 directs. of course we are splitting hairs, but saying "typically the 301 would pass page rank" doesn't really tell us How Much of the original page rank gets passed on. only his engineers know for sure - he goes on to say it works well, yeah to redirect all the pages, "to migrate" etc that's just technical and doesn't answer about how much, what % of page rank gets passed. and i doubt they would ever tell us....i assume it's pretty substantial % but have no idea how it has been tested by others.
later he says and confirms that there's a loss of pr when you 301 a whole domain - i assume he's just talking there about the whole domain redirect. Even if you were to test it now they would probably change it again soon the fact remains, our options are limited here and when maintaining an old URL (or URL structure) isn't an option, a 301 redirect is best method at this time. The use of redirection pages in a way that is intended to be used is the best way for SEO. It's too risky to use in any way based on their search engines.