ezeiduyvitkibberj
New Member
I got stumbled with this article post and I opt to share it with you guys:
Quote: The mass marketing techniques that dominated 20th century advertising are becoming outdated as online ad-targeting technology continues to advance. This is true of display advertising as well search engine marketing.
It used to be that search marketing targeted only with keywords. However, current technology now allows advertisers to target by demographics, dayparting and behavior. read more here: The Promise of Behavioral Targeting Good one but I think many thing has been changed within two year, the web reloaded with web 2.0 sphere and behavioral targeting taking new pace with Video search marketing and social media sites are taking the edge. These days, behavioral marketing is getting bigger and bigger. There are companies out there that can help business owners “retarget” potential customers. The idea is to bring customers back to your site after they have left to help boost conversions. Ever leave a site only to see a banner promoting the site you just left? That’s retargeting… If anything it seems coincidental, but it isn’t… Great article, thanks for sharing! I agree with Jasdavid that retargeting is fast becoming one of the most effective internet marketing techniques. It must be - Google is offering it now for AdWords campaigns. Just shows how effective it is. It's really the way to go if you want to streamline your marketing campaign and regain lost sales.
Quote: The mass marketing techniques that dominated 20th century advertising are becoming outdated as online ad-targeting technology continues to advance. This is true of display advertising as well search engine marketing.
It used to be that search marketing targeted only with keywords. However, current technology now allows advertisers to target by demographics, dayparting and behavior. read more here: The Promise of Behavioral Targeting Good one but I think many thing has been changed within two year, the web reloaded with web 2.0 sphere and behavioral targeting taking new pace with Video search marketing and social media sites are taking the edge. These days, behavioral marketing is getting bigger and bigger. There are companies out there that can help business owners “retarget” potential customers. The idea is to bring customers back to your site after they have left to help boost conversions. Ever leave a site only to see a banner promoting the site you just left? That’s retargeting… If anything it seems coincidental, but it isn’t… Great article, thanks for sharing! I agree with Jasdavid that retargeting is fast becoming one of the most effective internet marketing techniques. It must be - Google is offering it now for AdWords campaigns. Just shows how effective it is. It's really the way to go if you want to streamline your marketing campaign and regain lost sales.