* Relying excessively on keyword metatags:
To determine your site抯 ranking, search engines consider the user visible text. Though the title metatag is still important, other keyword metatags have stopped being significant. However, it is wise to use a description metatag. This is not to increase your site抯 rankings but because some search engines may show the text in their search results.
* Keyword stuffing:
Stuffing keywords in the invisible text of your site is treated as an act of spamming. This may cause the search engines to penalize your site and may even get it banned.
* Unrelated links:
To improve your site抯 ranking, many sites link randomly to other sites, often overlooking the fact that these sites are not related to them in any way. Getting hordes of unrelated sites?links will ultimately hurt your own rankings.
* Duplicate content:
Search engines rank the same content just once. So, if your site has two URLs with duplicate content, one of them will be a waste, as search engines won抰 rank it.
* Using Session IDs on your URLs:
If a search engine finds one Session ID today and another the next day when it crawls your page, it considers the two to be two different pages. As a result, the search engine will consider your site as an unstable one and neither version of the web page will be ranked. Session IDs will affect your site抯 rankings negatively.
* Cloaking:
This practice shows different content to the users and the search engine crawlers. When a search engine finds that a site is using cloaking, chances are high that the site will get banned. Search engines won抰 consider your intention for implementing cloaking, even if it was good.
* False redirects:
Using false redirects on your web page will hurt your rankings.
To determine your site抯 ranking, search engines consider the user visible text. Though the title metatag is still important, other keyword metatags have stopped being significant. However, it is wise to use a description metatag. This is not to increase your site抯 rankings but because some search engines may show the text in their search results.
* Keyword stuffing:
Stuffing keywords in the invisible text of your site is treated as an act of spamming. This may cause the search engines to penalize your site and may even get it banned.
* Unrelated links:
To improve your site抯 ranking, many sites link randomly to other sites, often overlooking the fact that these sites are not related to them in any way. Getting hordes of unrelated sites?links will ultimately hurt your own rankings.
* Duplicate content:
Search engines rank the same content just once. So, if your site has two URLs with duplicate content, one of them will be a waste, as search engines won抰 rank it.
* Using Session IDs on your URLs:
If a search engine finds one Session ID today and another the next day when it crawls your page, it considers the two to be two different pages. As a result, the search engine will consider your site as an unstable one and neither version of the web page will be ranked. Session IDs will affect your site抯 rankings negatively.
* Cloaking:
This practice shows different content to the users and the search engine crawlers. When a search engine finds that a site is using cloaking, chances are high that the site will get banned. Search engines won抰 consider your intention for implementing cloaking, even if it was good.
* False redirects:
Using false redirects on your web page will hurt your rankings.