Spamming in the Health Insurance Market - The New Invisible Text

khucdieulinh

New Member
Last month I noticed a website pop up on the first page of "health insurance" search term, hellzyea.com/health...I had never heard of this page and always tracking my competition, I investigated further. How the hell could a website with a name like that get ranked? They are a 1 page landing page website, with a pretty form and links to various competitors in what appears to be an "affiliate" network buy.

Looking at Yahoo Site Explorer...they have 93,000 links. I was amazed. How did they do that? Even if you BOUGHT links, at $1.00 a link, 93k? Crazy! And it works! they are on the front page! What gives? I thought this was considered a blackhat spam tactic? Google shouldn't allow this should they? I figured it was a fluke and ignored it, until three weeks later I see it sitting on the front page still, this time with a 2nd entry underneath it to another subdomain /health-insurance, with 30,000 links! Just BELOW it is another website soulpitchhustle.com/2010_01_18_health_insurance-online.html. 3 Spots on the front page for a search term that gets 9,000,000 searches a month!

Today I found they were missing from the front page, however qp-58.com/index.html?page_id=health-insurance-rates is the same landing page on the 2nd page with 58,000 links

A little investigation shows that these landing pages are on what seem to be legitimate sites, usually revolving the music industry, most of the base domain pages have a PR of 3 to 4, but every other article on the site looks nothing like the landing pages. These landing pages string together for various different insurance quotes within the same domain. Essentially, these are a small network of linked insurance landing pages jumping from domain to domain and garnering a massive amount of backlinks to piggy back from the base domain into the front page of Google. It interlinks with itself.

All the ads go through NextInsure and the Listings provided by SureHits.

The page source is weird, it has a TON of links in <li> that don't seem to show on the front page. I am not sure what to make of this, though it looks like it is pushing links to other sites,
 
Back
Top