Search engines and the '&' character

H

HatcherTH

New Member
I am about to finish up my dynamic classifieds website (php) and have some problem with figuring out how to write the meta and title tags.I have read mixed articles about the \[code\]&\[/code\] sign, and how to use it in the title or meta tags properly.What role does the document encoding have and does the DOCTYPE have anything to do with this also?In my case, this is my document top:\[code\]<!DOCTYPE HTML PUBLIC "-//W3C//DTD HTML 4.01//EN" "http://www.w3.org/TR/html4/strict.dtd"><html><head><meta http-equiv="Content-Type" content="text/html; charset=utf-8">\[/code\]I wonder, should I write the and tags with an '\[code\]&\[/code\]' or an '\[code\]&\[/code\]' instead?Just as an example:\[code\] <title>Dolce & Gabbana</title> or <title>Dolce & Gabbana</title>\[/code\]I can't use the word 'and' simply because it doesn't "look" as good.Thanks
 
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