Hello,Can anybody know what is the meaning of Negative Keywords in Google Adwords ? can we use it or no ?A negative keyword tells adwords to not display your advert if a word is present. So if you sell flowers and have the keyword "nursery" in your adwords campaign, You would want the negative keyword "children" so your advert doesn't display when people search "childrens nursery", But would appear when they search "flower nursery".
Negative Keywords in Google Adwords
- Thread starter ox1982
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