I can't seem to embed some of my html in my javascript correctly

[TogginoIgnivy]

I have a javascript function where I'm embedding html. I have a variable that I'm trying to call a toString method on. However, my page doesn't like the way I have my quotes I think. This is what I have:\[code\]function (item) { '<h3>' + item.StartDate.ToString("MM/dd/yyyy") + '</h3>'}\[/code\]