Does Google considers duplicate content if an item appears on the first page, then in a specific category? Quote: Originally Posted by sweetamber Does Google considers duplicate content if an item appears on the first page, then in a specific category? Yes, Google do considers duplicate content and Google takes it seriously. If you have duplicate content on your site,then definitely,your site ranking will go down on SERP Google considers duplicate when a large part of content is copied from any other resource over the internet. How can I prevent this thing? u can use robot.txt in you content link it help but not the right solution it is not a long last whan you will trap u will be in deep trouble duplicate content on-site and off-site doesn't do good for your website. however, if you have duplicate content coming from other websites, be sure to link back. google recognizes this type of scenario as you may need to quote something or just post an entire article because it is relevant to your site. as long as you link back you're fine -- until the next google update =) G is more particular to duplicate content right now. If this is not taken seriously then G would have to disable your site and that's really bad news.