When there is no physical business that you are trying to give an online presence to and you are creating a pure cyberspace entity, should you go for a brandable or keyword based domain name?
Are brandable domains only the province of medium to large sized online sites? Of course we all want to have the traffic of google, yahoo, myspace, etc. But if we're realistically not putting in the development effort to have a web destination of that magnitude, are keyword based domain names better?
I've googled for this and I can't seem to get a sense of a consensus (if you have any good links please post them). One concern I have is that any current boost a keyword domain may give you might go away in the future as search engines work to eliminate spam. What do you think?
Are brandable domains only the province of medium to large sized online sites? Of course we all want to have the traffic of google, yahoo, myspace, etc. But if we're realistically not putting in the development effort to have a web destination of that magnitude, are keyword based domain names better?
I've googled for this and I can't seem to get a sense of a consensus (if you have any good links please post them). One concern I have is that any current boost a keyword domain may give you might go away in the future as search engines work to eliminate spam. What do you think?